Tag Archives: marketing

Scale and grow a business in 6 steps. Scale and grow a business, what’s the difference? When a business is growing, it is increasing its revenue and becoming more sustainable. However, scaling a business is taking that growth to the next level. This can be…

Imagine you could hand pick 100 people that would become new customers. Chances are that you would want them to be similar to your very best current customers. Am I right? Creating a profile of your ideal customer is useful for your business strategy, marketing…